First Resort and SkyTravel run updateable ads to show latest offers

First Resort Holidays and SkyTravel have launched a new campaign using Connextra's ability to run ads directly from a feed. To enable them to show their latest offers in their online ads, Connextra built a solution which allows the client simply to enter the names of the destinations to promote and then the technology converts the information on all the relevant holidays from the feed straight into ad copy, where it appears across the internet within minutes.