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Comet ads launch with comparative pricing engine

Connextra has launched a new ad solution for Comet which uses a price comparison feed automatically to show its most competitive prices. The ads show five products that are most competitively priced, according to business rules the client can set remotely.

This means that Comet can automatically advertise its best prices every day, without the need to create new ads, as Connextra’s technology creates the ad content in real time, serving it into Comet’s pre-booked ad spaces and tenancies.

 

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