Bet365 to launch automatic ads across all Football
League's 78 web sites
Bet 365 have relaunched their betting service across all of the
Football League's 78 official web sites, using Connextra's technology
to ensure that live odds appropriate to each team and its next fixture
are always shown automatically on each site
Connextra's technology therefore saves Bet365 the considerable
time and expense of changing ads across so many sites every
week, and allows them to make up-to-the-minute offers to each
team's supporters, encouraging a better response than a generic
brand ad could generate.
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